Leave HubSpot CMS. Keep HubSpot CRM.

You can move your website off HubSpot Content Hub without leaving HubSpot. We move your pages and blog to WordPress, keep your HubSpot forms and tracking working, and redirect every page we find in your sitemap, Search Console, analytics, and backlinks.

Step 1 of 3About a minute

Tell us about your website

Share the site and what’s prompting the move. We’ll reply within one business day with a quote.

Who this HubSpot CMS to WordPress migration is for

A good fit

  • B2B and SaaS teams paying for Content Hub mainly to host the website
  • Marketing teams that want more design and development freedom than HubSpot themes allow
  • Companies that use HubSpot for CRM and email and want to keep it
  • Marketers who want to publish and build pages in WordPress without a developer

Probably not a fit

  • Teams that rely on HubSpot smart content, memberships, or other CMS-only features
  • Marketers who build landing pages in HubSpot every week and want to keep doing so

Why teams move their website off HubSpot

Most teams like HubSpot’s CRM. Paying for its website tools on top is what they question, especially as seats grow.

Content Hub pricing

HubSpot lists Content Hub Professional at $450 a month billed annually ($600 billed monthly) with three seats included, about $5,400 a year before extra seats.

Source: HubSpot

Theme and developer limits

Most HubSpot sites are built on HubL, a templating language used only on HubSpot, so the pool of developers who know it is far smaller than for WordPress.

Source: HubSpot developer docs

You can keep the CRM

HubSpot forms, tracking code, and chat work on any website, so the CMS can change without disrupting sales and marketing.

Is moving off HubSpot CMS worth it?

This is one of the few migrations that pays for itself. If Content Hub costs you around $5,400 a year and hosting a WordPress site costs a few hundred, a $4,500 migration pays back in about a year. Larger sites from $7,500 take closer to 18 months. Check your own HubSpot invoice before deciding.

Ask us about your site

What moves from HubSpot CMS to WordPress

Blog posts and page content come across. The design is rebuilt in WordPress, and your HubSpot forms, tracking, and chat stay connected.

What moves from HubSpot CMS to WordPress
Blog postsMoves unchangedExported from HubSpot and imported with authors, dates, tags, and featured images.
Website and landing pagesRebuiltRebuilt as WordPress templates, matching the current design.
HubSpot formsMoves unchangedEmbedded on the new site so submissions still flow into your CRM and workflows.
Tracking and chatMoves unchangedThe HubSpot tracking code and chat widget are installed on the new site.
Files and imagesMoves unchangedDownloaded from HubSpot’s file manager and re-hosted, so your files live on your own site.
Smart content and membershipsMoves, with changesReplaced with a WordPress plugin equivalent, or dropped if unused. We agree on this with you in the scoping call.
HubDB tablesRebuiltMoved into WordPress custom post types or custom fields.

Redirects and URLs

The HubSpot URLs that get missed

HubSpot creates blog and file URLs automatically. Each needs a destination before you cancel.

Blog topic pages

Tag archives live at /blog/tag/ or topic paths. They need matching archives or redirects.

Paged blog listings

Paged listings like /blog/page/2 often show up in Google and need rules.

File manager URLs

PDFs and images served from HubSpot’s file domains keep you tied to HubSpot, and they go away if you ever close the account. We re-host them on your site and redirect the old links.

Landing pages on other domains

Landing pages sometimes live on a separate subdomain. We decide whether to keep them in HubSpot or move them.

HubSpot’s redirect list

Redirects saved in HubSpot are exported and recreated on the new site.

Our HubSpot CMS to WordPress migration process

1

Quote

Send your site. We review it and send a quote and timeline within one business day.

2

Build

We map every old page to its new address, rebuild your templates, and move content, images, and SEO settings on a private preview site you can check.

3

Launch

We compare the old and new sites page by page, point your domain to the new site, tell Google about the new pages, and test each redirect once it’s live.

4

Monitor

For 90 days we watch which pages Google indexes and how much traffic your moved pages get. Anything our work caused, we fix at no cost, with reports at 30, 60, and 90 days.

How much does a HubSpot CMS to WordPress migration cost?

Send your site and we’ll quote it within one business day.

HubSpot CMS to WordPress

For B2B sites leaving HubSpot CMS but keeping HubSpot CRM.

From$4,500

Typical timeline4–6 weeks

Get a quote

Every migration includes

  • Content and images moved
  • Current design rebuilt, or kept where we can
  • SEO settings carried over
  • Every ranking page mapped to its new address
  • A private preview to review before launch
  • Launch handled, including pointing your domain
  • 90 days of search monitoring
  • Our SEO migration guarantee

“From” is the starting price for the kind of site described. Prices depend on your site’s size and setup. You get a quote before any work starts, and we don’t bill by the hour.

Our SEO migration guarantee

Nobody can promise rankings after a migration, and we don’t. We commit in writing to the process that protects them.

Every known page is mapped

Every address we find in your sitemap, Search Console, analytics, and backlinks gets a destination: a matching page, the closest match, or a planned removal. You see the full list before launch.

Nothing breaks by accident

Pages you choose to retire are removed on purpose. If any other old link stops working after launch, we fix it.

90 days of monitoring

We watch which pages Google indexes, any errors it reports, and traffic to your moved pages for 90 days, with a report at 30, 60, and 90 days.

We fix our mistakes for free

If something we missed or broke causes a problem in those 90 days, we fix it at no cost.

The guarantee covers our work. It doesn’t cover Google algorithm updates, content you change after launch, pages removed at your request, or problems caused by your host, third-party plugins, or other vendors.

When you should stay on HubSpot CMS

If your marketing team builds landing pages in HubSpot every week, uses smart content, or runs memberships, the CMS earns its cost. If you could drop to a lower Content Hub plan without losing anything you use, that may be simpler than moving. We compare both before you commit.

Ask if you should stay on HubSpot CMS

FAQ

Common questions about moving from HubSpot CMS to WordPress.

Can we keep using HubSpot CRM and marketing tools?+

Yes. HubSpot forms, tracking, and chat work on WordPress, and your HubSpot email and CRM don’t change. Only the website moves.

Can HubSpot export our website?+

Yes, as HTML files. Templates and modules don’t come with it, so we rebuild the design in WordPress.

How much will we save?+

That depends on your Content Hub plan and seats. HubSpot lists Professional at $450 a month with three seats. We’ll check the numbers against your actual invoice.

Will our rankings drop?+

HubSpot sites usually lose traffic through blog tag pages, paged blog listings, and PDFs on HubSpot’s file domains. We redirect each of those along with your main pages, re-host your files, and monitor search for 90 days.

Can we move to Next.js instead?+

Yes. That’s a separate migration with its own page and price: HubSpot to Next.js, from $9,500.

How long does it take?+

Most HubSpot sites with up to 50 pages and a blog take four to six weeks.

Get a quote for your HubSpot CMS to WordPress migration

Share your site and we’ll send a quote and timeline within one business day.